How market based pricing ensures the best deal on a car

We often talk about our GIANT ADVANTAGE: how we’re able to get you the best price on a new vehicle and how you can get top dollar for your car at Sherwood Ford. One of the ways we have been able to stay at the forefront of the rapidly changing auto industry is with Market-Based Pricing. How does market-based pricing ensure that you get the best deal on a new car?

Market-based pricing has become the standard for a growing number of car dealerships across Canada. Market-based pricing effectively evaluates prices for similar products — or cars in our case — that are in the market.

Is there any disadvantage to market-based pricing? If there’s a hot new or used car on the market, you’re going to pay what the market dictates! This could change from month to month, but you can still be confident that you’re getting a fair price for the vehicle — one that the market dictates.

We monitor over 20,000 websites hourly to ensure our guests the best price. There’s really no need to visit other dealerships when you’re using our market-based pricing. If you’re comfortable with our relaxed atmosphere and accommodating team, let our market-based pricing strategy find the best price for your next vehicle!

No hassle pricing on new and used cars

Our no hassle pricing on new and used cars removes the biggest source of stress for new or used car buyers. Thanks to the internet, the days of haggling are just about behind us! When you shop with us at Sherwood Ford, what you see is what you get! We’d encourage you to take a moment to look through our inventory at home and before you come in and compare prices!