Ford introduces all-new B&O PLAY® sound system

A high-quality sound system can vastly improve the in-car experience, especially for drivers who love cranking up their favourite playlists. That’s why Ford, in partnership with HARMAN, is introducing an all-new B&O PLAY® audio system for Ford vehicles across the globe.

“Customers tell us they value consistent, high-quality audio experiences, and our collaboration with HARMAN is helping provide that. This is just one of the ways we are creating richer, more engaging in-vehicle experiences for customers.”

– Raj Nair, Ford’s executive vice president, product development and chief technical officer

What to expect from the B&O PLAY® sound system

B&O PLAY® is projected to greatly improve the audio-listening experience. It features a customized design with strategic speaker placement and calibration for each unique Ford model. No matter which driving conditions you encounter, the B&O PLAY® sound system will deliver optimal sound for everyone inside the vehicle.

To learn more about B&O PLAY® in connection with Ford vehicles, check out the link below.

Ford X B&O PLAY

When will B&O PLAY® be available in Ford vehicles?

B&O PLAY® sound systems will begin making their debut in Ford models during early 2017. At that time, you will be able to get behind the wheel and have a firsthand look at the all-new audio experience. In the meantime, feel free to take a look at the following video, which shows Sound Journeys, an installation that illustrates the power of sound.